Remembering passwords feels like a never-ending nightmare. It should be no surprise that social sign-on (also known as social login) has emerged as the hero we desperately need.
Social sign-on is like having a personal VIP pass to countless websites and applications. Users can authenticate themselves using their existing social media credentials, sparing them from creating yet another forgettable username and password combo. It's like waving a magic wand that says, "Passwords, be gone!"
There are many benefits of single sign-on, not only for the end user but also for the developer.